National SEO Services

national seo services from TM Blast

National SEO Services are ideal for e-commerce businesses, SAAS companies, national brands, and any other industry that targets a nationwide audience. Unlike Local SEO, which focuses on ranking in Google and Bing within a given radius around a town or city, a national SEO strategy takes a different approach to reach a national target audience. Due to the larger number of competitors, it faces more competition to rank higher in Google search results, which is why the seo efforts require a different type of plan.

 

Below is what the national SEO campaign strategy looks like from TM Blast:

 

SEO Audit

Before accepting a national SEO client, I always conduct a Free SEO Audit of their website. This audit provides me and the client with a baseline of their monthly traffic metrics, any technical errors on the website, a list of competitors, and much more. By conducting this audit, we can ensure that everyone is on the same page about which areas of the website we will focus on each month as part of the digital marketing strategy.

 

SEO Areas of Focus

Every national SEO client is unique, and there’s no one-size-fits-all plan. To help explain this further, let’s pretend that you are a business-to-business company that offers ten different services to your customers. Your website includes blogs, a homepage, ten service pages, press releases, and more. Instead of optimizing everything on your website, it would be more effective to focus on the low-hanging fruit such the blogs posts to increase traffic. In addition, I would then focus heavily on driving more SEO traffic to the service pages, which will take much longer to rank. To achieve this, we would work together to rewrite the content, add internal links, optimize title tags and images, etc.

 

My main objective is to expand the range of keywords associated with the service pages, leading to more high-quality traffic.

 

What National SEO Services Do I Provide Each Month to Clients?

Each client’s national search engine optimization strategy is unique. For example, some clients may have significant technical errors on their website that may require fixes and patches right from the first week of the contract. On the other hand, some clients may not require technical fixes, which means we can jump into content changes to improve your organic search rankings. Either way, most of my clients receive the same set of services for their national-level SEO strategy, which includes:

 

  • Keyword research

 

  • Website content marketing optimization on existing pages and building new pages (Note: this also falls into organic link building since this content will naturally collect backlinks)

 

  • On-page SEO changes (title tags, meta name descriptions, ALT tags, internal links, header tags, menu item names, etc.)

 

  • Video schema markup on videos embedded on your web page

 

  • Two monthly blog posts that my team and I write for your team to review

 

  • Keyword rank tracking (in Google) using SEMRush

 

  • Weekly technical SEO audits to ensure there are no issues with the website

 

  • Conversion rate Excel documents (Traffic reporting with SEO sessions and new users along with the goals in Google Analytics 4)

 

  • Competitor Research (find new keyword targets to go after)

 

  • Basic website optimization and tracking which will help improve your online presence. For instance, if you need to monitor phone call leads or form submissions for potential customers, I will cover the web maintenance cost for that project. In addition, this service includes minor tasks such as core WordPress updates.

 

  • I keep myself updated with the latest search engine algorithms and any modifications your website may require to improve its ranking. However, please note that I cannot control search engine ranking changes that occur due to algorithm updates. Regardless, I will stay current on any changes that need to be made to my strategy to enhance your website’s ranking.

 

  • Monthly report detailing KPIs that matter to your business

 

The Tools I Use for National SEO Services

  • LocalFalcon: Although typically used for local businesses, I can still generate reports for your services within a given radius.

 

  • Google Business Profile: Verifying your national business on Google My Business creates a knowledge panel for a branded search, helping to build your presence on the search engine results page (SERP) and establish your entity.

 

  • Bing Places for Business: Similar to Google, I ensure a knowledge panel appears on Bing for branded searches.

 

  • SEMRush: Used to monitor your keyword rankings, conduct keyword research, track competitors, and perform weekly health audits on your website.

 

  • Google Analytics: I can access various metrics such as website visits, goals, and more.

 

  • Google Search Console: See what queries trigger clicks and impressions from Google Search. Also, I can see if there are any technical issues with Google crawling the website

 

  • Bing Webmaster Tools: Provides insights into how Bing crawls your website and will identify any issues.

 

  • Clearscope: Used to optimize content on the website.

 

  • Sitebulb: This tool allows me to run comprehensive technical crawls of your website

 

What is the Cost?

If you’re interested in improving your national SEO strategy following a Free SEO Audit, my SEO services are available on a monthly basis for $1.9k without any long-term contracts.

 

National SEO Success Stories

I work with various national SEO clients to grow their organic traffic. One of my clients operates in the B2B industry, and we have successfully achieved the top position in Google and Bing for their target keyword. We also have expanded their keyword map universe to cover more topics in blog posts. As a result, their SEO traffic in January and February 2024 has already seen double-digit growth from the previous year.

 

Below is an image from their estimated traffic from SEMRush. As you can see, their monthly organic traffic has increased dramatically from January 2024 vs January 2023.

 

National SEO Success Story

 

What Others Have to Say about National SEO Service

I’ve been working with clients nationally to improve their online presence for years. Below is what others have to say about my work and results.

 

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