Local SEO Syracuse
Local SEO Syracuse services are about having your small business appear in the top three positions via Google and Bing’s map pack in your service radius. When there is a local search intent behind a search, 70% of the local click activity on Google goes to a map pack listing. For instance, if you are a contractor serving a 20-mile radius around Syracuse, New York, you would benefit from being in the map pack so users can call you directly without visiting your website. Google and Bing display a handful of map listings on page one of their results, so getting into this mix is critical for success.
Syracuse, NY Local SEO Services Explained
My Syracuse NY Local SEO Service is on a monthly basis at $1.3k. Below are the main things I provide my clients.
- Running weekly technical health crawls of your website to ensure there are no problems.
- Daily keyword tracking on target terms (ensure there are no drops caused by technical issues)
- Optimizing the website’s target service pages. Optimizations include title tags, meta name descriptions, ALT tags, image optimization, internal links, and more
- Creating new website content
- Optimizing your Google Maps profile
- Optimizing Your Bing Maps profile
- Optimizing your Apple Maps profile
- Finding backlink opportunities
- Performing competitor analysis for a company
- A monthly SEO report sharing traffic, keyword rankings, map rankings, goals, etc.
- One meeting during the month to go over the report
- And more!
Roofing Contractor SEO – How to Rank Better Locally in Google Maps
In this video, I share why the number three listing for “roofing contractor” in Syracuse, NY, is doing some things right with local SEO and offer suggestions on how they can improve their map coverage.Google Maps Optimization
The primary service that I offer for Syracuse, NY Local SEO Clients is better Google Map rankings. The image to the right displays what a typical local search looks like on Google. As you can see, Google displays three organic map listings at the top of page one, so I focus on getting you into that mix in and around your business.
I’ll be optimizing your Google My Business account with the following.
- Updating your description
- Removing unnecessary services
- Adding secondary categories
- Uploading new photos
- Answering questions
- Creating new updates
- Making a product listing
- Adding social media icons
- Performing competitor gap analysis
- And more!
Above is an example of how Google displays three organic map pack listings at the very top of their results when there is a local search.
Bing Maps Optimization
For my clients, Bing accounts for 5-15% of their monthly Local SEO traffic. As you can see to the left, Bing will display more than three organic map pack listings to the left, which gives us a great opportunity to get your business listed on Bing Maps.
Below is what I will doing to rank you higher in Bing and Bing Maps.
- Syncing the changes from Google Maps into Bing
- Updating the service areas if they don’t carry over from Google Maps
- Adding the social media icons that don’t carry over from Google
Apple Business Connect
Apple Maps has become more of an important call and website click driver for my local SEO clients. For one of my clients, they get about 3% of their monthly phone calls now from Apple Maps. You can click on this link to see that video!
Below are some of the ways I’ll be optimizing your Apple Maps account
- Writing your description
- Adding relevant categories
- Updating any relevant Apple-specific information that should be on the profile
- Uploading new photos
- Creating showcases
- Performing competitor gap analysis
- And more!
What Others Have to Say About My SEO Work
Don’t just take my word for what I can do. See what others have to say about TM Blast! As a note, I, Greg Kristan, do all SEO work. No junior member or intern is working on your account.
Greg Kristan, owner of TM Blast, LLC and The Stadium Reviews, LLC, has over 10+ years of SEO experience. He was also the SEO Manager at edX and was a contractor for Microsoft Bing Ads. Today, he works on optimizing local, national, and international company websites to rank higher in search engines through SEO. Finally, Greg has been featured on podcasts about his search experience and regularly updates his YouTube channel sharing digital marketing tips. Do you want to reach out to me about SEO help? If so, email me at greg@tmblast.com or call 877-425-2141