Presentations

Here is the presentation section of the website. This acts as a hub where I compile a lot of my strategies in one place. These presentations act as a way for my to show off what I do for SEO clients.

 

I offer Boston SEO consulting services that can unlock new ppotential for your business. I also provide a free SEO audit as well.

 

Log File Analysis for SEO

 

 

Google had an error count of over 28% when they crawl my website. Using log files of my website, I was able to clean up the crawl rate of Google bot. Now Google’s error rate is at 1%, and my keyword ranks improve each day! If you want to learn more about this strategy, I wrote a in-depth article on how to use log files for SEO.

 

SEO Tips for E-commerce Clients

 

 

 

When it comes to SEO for e-commerce sites, you need be technically sound to have success. Even the best title tags, ALT tags,  and H1 tags can only drive so much traffic when you have technical issues on your site. This is what I did to drive more sessions to a large e-com website.

 

How to Grow Your Bing SEO?

 

 

Don’t overlook Bing because it’s not Google. Depending on your industry, you could receive up to 33% of all desktop click activity since Bing powers many different platforms. Verticals that see the most traffic potential are travel, finance, and auto.

 

In this presentation above, I show how Bing Webmaster Tools can uncover a lot of new traffic potential for your website. You should look at things like cleaning up Bing’s crawl path, it’s crawl rate, and blocking certain pages that will grow your traffic.

 

How to Grow Your Local SEO?

 

 

If you are a local business owner, you need to address a few things to rank up high in Google and Bing. Some checkpoints to drive success include making sure your business listings are correct, optimizing your on-page content for local intent, and creating powerful backlinks for your website. Here is what I did for a local nonprofit organization to drive more leads to their website.

 

Improvement in Load time by 55%

 

 

Did you know that for every one second of load time, you can lose up to 7% in conversion rate?  You will read articles that talk about the importance of having a faster site, but they don’t show the how to make your website fast. This is what I did in fifteen minutes to shave off my load time on my website.